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ActionsLao-Viet Insurance: 15 years of development in the Land of Million Elephants
Attending the ceremony, from the Joint Stock Commercial Bank for Investment and Development of Vietnam (BIDV), were Mr. Phan Duc Tu - Chairman of the Board of Directors, Mr. Pham Quang Tung - Member of the Board of Directors, Mr. Quach Hung Hiep – Senior Executive Vice President. From the Banque pour le Commerce Exterieur Lao Public (BCEL): Mrs. Saysamone Chanthachack - General Director. Representatives of BIDV Insurance Corporation (BIC) included Mr. Tran Hoai An - Member of the Board of Directors, CEO of BIC and other senior leaders of the company. The celebration was also attended by all members of the Board of Directors, Board of Management and key officers of LVI in Laos.
In 2008, implementing the strategy of BIDV's leadership in forming an end-to-end supply chain of financial, banking and insurance services in Laos market, BIC and BCEL and LaoVietBank established Laos - Vietnam Insurance Joint Venture Company (LVI). The launch of an insurance company in Laos was considered a bold and breakthrough step that BIDV's leadership was determined to implement to expand banking and insurance activities to the Indochinese peninsula.
Starting with an initial capital of USD3 million and 12 employees, with the support from BIDV, BIC, BIDV's commercial presence in Laos coupled with the constant efforts of the leadership and staff of LVI, LVI's business activities continuously recorded impressive results. LVI quickly rose to become the insurance company with the second largest market share in Laos, and the insurer with the highest rate of return in the market. The success right from the first years of operation of LVI further cemented the vision, and policy on investment and business expansion to overseas markets of BIDV and BIC's leadership. After 5 years of continuous breakthroughs and growth, in 2013, BIC acquired LVB's contributed capital to increase its ownership rate in LVI to 65%, continuing to promote branding and activities of BIDV and BIC in Laos market.
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